A week ago Celtic crushed Sevco.
At 5-0 it became a keep-ball exercise for Rodgers’ men.
It was Seven In A Row and the segregated area next to Police Control emptied rather quickly.
Perhaps some of those who stoically demonstrated their Dunkirk Spirit at Celtic Park were also among those giving Nazi salutes to Scottish independence marchers in Glasgow yesterday.
After all, Fascism is not unknown among the Ibrox customer base.
After the thrashing at Parkhead last week some of The People decided to vent their anger at the Sevco Player Of The Year awards in Glasgow.
It was certainly clear to me that a massive squirrel was required from the Sevco High Command to get their customer base back onside.
Mr David Cunningham King has duly delivered.
Although his Blue Room colleagues were largely in the dark about the move initially.
After the dénouement derby, the stenographers were already in a fragile emotional state.
I’m afraid that King’s conjuring trick tipped many of them over the edge.
The aroused coverage of the Gerrard presser was a sight to behold, but it certainly wasn’t journalism.
Mr King sat beside the rookie manager and brushed off any questions about funding and finance.
He said that all of that will be addressed at a presser tomorrow.
As with anything that Mr Kings says it must be analysed and parsed.
For, not only is he a “glib and shameless liar”, but he also a very skilful disseminator.
The cognitive overload of King in full flow is impressive and a key part of his skillset.
He produces “alternative facts” on a scale similar to President Trump.
Of course, an important safeguard in this should be scrutiny from the local media.
Sadly, when they end up gushing about wedding receptions and Gerrard as the blushing bride then you know we’re not going to get that.
If everything in life comes back to the Godfather trilogy then think Hyman Roth.
A retired investor living on a pension, Hyman Roth always made money for his partners.
The corporate world knows that Rangers sleeps with the fishes.
As for Sevco?
They’re small potatoes.
However, in snaring Gerrard Mr King has reeled in a brand that is bigger than the basket of assets.
This it is a stunning PR coup for the South African based convicted criminal.
The recent concerns about season ticket renewal is now a thing of the past.
With that in mind, it is useful to examine why Mr Paul Murray and Mr Barry Scott decided to resign from the board of RIFC.
They’re both King loyalists and ethnic brogue wearers to boot.
Why at the hour of this magnificent victory would they Do Walking Away?
I know that Mr King was incensed at these unexpected departures.
As King sits down across from the salivating stenographers tomorrow it is worth recalling his victory presser over Ashely.
He proclaimed the good news and the hacks lapped it up.
However, there was no mention of the £3m cost to RIFC that subsequently appeared in the annual accounts.
Perhaps that small matter slipped his mind.
At the time the folks in Shirebrook were delighted with the new arrangement.
Of course, The People believed the spin and bought anything that was available in the store.
Well, perhaps not everything…
The current PR Svengali at Sevco is the chap who inspired the term “succulent lamb” with a bodice-ripping piece in 1998 when he had a convivial dinner with David Murray.
Now, with Gerrard at Sevco and King calling the shots, we are dangerously close to peak succulence.
Tomorrow the word “investment” might be used quite a bit.
The dictionary definition is:
“The action or process of investing money for profit.”
The current Ibrox business model is incapable of producing a profit and King knows it.
Of course, what The People are really craving is charity.
Indeed, it is that Sugar Daddy addiction that made them a mark for Craig Whyte.
That’s why they cheered him down Edmiston Drive in May 2011.
For the avoidance of doubt, it was not your humble correspondent who said he was a billionaire with wealth off the radar.
That’s someone else you’re thinking of.
An entirely different chap.
Weapons-grade stenography and a “glib and shameless liar” is a toxic combination.
As ever, when matters Ibrox are on the back pages, the truth is the first casualty.
You would be wise to dismiss any claims made Mr King tomorrow.
Likewise, any giddy “analysis” proffered by the sports desk chaps.
If journalists were present then it would be questions answered and answers questioned.
However, you’re more likely to get another helping of ejaculatory column inches about weddings at Ibrox.
The last sentence was just brilliant BRAVO?
HH Mr.Fear.
Reading wae one so,Bon nuit ??????✅??????????????☮️?
Phil I emailed you the Laird o Baw that I received about six years ago you might want to share it .
I heard it being put to the so called pundits on radio Clyde on Friday night Derek and Hugh who always predict rangers winning the league who do you think for the league for next season .They both took a good few seconds to answer before they both agreed they should wait to see who rangers sign in the summer .Oh dear looks like another title winning vote from Laurel &Hardy then .
TOP and COS will be tuning in to King’s presser tomorrow.
He contradicts himself at every turn. Talk of a share issue then in the next breath discounts that and says that the ‘investment’ funds are already in place.
As we know investment at Ibrox is not investment as we know it.
With the only game in town being qualification for CL Group Stage bringing in £30m plus gate money, the earliest opportunity to put cash in the bank for the Ibrox club will be season 2019/20.
The new sugar daddy will have to fund the losses till then as well as stump up transfer and signing on fees plus the not inconsiderable costs attached to clearing the dross from the dressing room.
There will be no return on that ‘ investment.’
Whoever is funding the Gerrard project is probably looking at burning around £30m in total to compete with Celtic.
Where’s a Motherwell billionaire when you need one?
As things stand no one in the Rangers squad would get a place on the Celtic bench.
The new manager will have to hit the ground running and then some.
I can’t for the life of me understand why some Chinese or Arab ‘investor’ would want to get involved in Scottish football when all the money is down South.
And if it’s a local ‘investor’ that makes even less sense as he/ she should be tuned in to the goings on around the club, court cases et al.
If the funding is in place then European football next season won’t be a must though it may help attract players.
Looking forward to King unveiling the grand plan tomorrow with Level 5 on standby to brief the media and big up the news for all it’s worth.
This whole Gerrard thing is nothing but a farce. The amount of press coverage particularly in this little parochial country was nauseating to say the least.
Even the national broadcaster, the unbiased, unbigoted, objective fair minded
BBC presented SG signing as an earth shattering event , giving it almost 10 minutes as lead story.
How conflicted would they have been if Jesus had decided to visit at the same time.?
Scottish sports journalism doesn’t exist. It’s just a figment of lazy non existent imaginations.
You have called it right regarding Kings presser on investment and finance. The stenographers will be sitting drooling and wetting their pants at what they are told. Nothing definitive or of any substance. Nothing to hear move on.
Smoke and mirrors for the inherently thick and deluded Klan members..
Mr Gerrard will always be respected as a very good footballer.
His intelligence however , is quite a different matter. Just another Dave King arsehole .
Hell mend him
Excellent blog Phil. Thank you.
Phil you have delivered the truth for years whilst SMSM have ignored it but you do this website and journalism a dishonour using still photographs showing people atm waving and making it look like Nazi salutes. Poor from you.
It’s a good job the tip your tongue isn’t scalpel sharp,for there’d be hole in your cheek else.
HH ?????????????????✅ Excellent retort.Encore.
After the announcement of Gerrard being appointed manager I browsed readers comments in the Scottish Sun. When a contributor pointed out a judge had called King a glib and shameless liar an Ibrox facing reader replied. He stated that judges lie all the time and comments like this should be taken with a pinch of salt. They wonder why they are a laughing stock of the Football and financial worlds.
What’s the odds of Mama Corleone joining the board tomorrow?
Anne Budge couldn’t make it.?
I hope king announces something grand and bold and exciting.
This man must stay. He holds sway over the people.
Football has been described as an entertainment business,
indeed one great entertainer in the game as a player, Glen Hoddle said yesterday “if you want sole entertainment then go to the theatre, not the football, it’s about winning games and results”.
Not everybody would agree with him but he has a point, and of course he played some of the most cultured football about as good as anybody native to the these two main islands will ever play”
But with Dear Dave, well he provides entertainment from the boardroom and South Africa, that is pure drama.
The people love it, so do we, as we can see beyond all the bullshit.
But as glen hoddle stated it’s about winning, when it comes to finances it’s definitely about winning, and Sevco isn’t winning. Dave isn’t winning but my word, entertainment?
Messi, Maradona and the Lisbon Lions could t come close to this level that dave provides.
Keep it coming. And long live the king! (Of farce)
HH
Fantastic hear,hear,?
‘after the denouement derby the stenographers were already in a fragile emotional state’ – you would almost think the stenographers were Rangers fans
What is Gerrard getting paid?
How is Gerrard getting paid?
Will he get paid?
Amazing how they go from being a disgrace and a shambles of a team, a disgrace and a shambles of a club, to thinking they can stop the 10 in a row
with a rookie manager. Unbelievably gullible supporters and a totally inept board.
Doing the double treble should shut them up for a while and we can look forward to rubbing their noses in the dirt once again next season. This car crash of a club are no where near competing with us on or off the park.
The hype will disappear when Brendan and the bhoys give them a doing in wee Stevie’s first game against us next season.
The beauty of it is, noone gives a monkey’s chuff about the “double treble”. All anyone is interested in is Rangers and the biggest appointment in Scottish football since Paul Gascoigne.
It truly is all about the Rangers. This website is testament to that. Chortle.
NURSE!
LOLs indeed…..numpties like you repeating unintelligible gibberish like “it’s all about the Rangers” is indeed a triumph versus hoovering up trophies unimpeded….
Unashamed, unapologetic cheats…….your club’s deid mate…beat it…
Oh, dear!! You are, indeed, The People! Delusional, bombastic, gullible, self-righteous…
If TV companies are ever stuck for programmes to replace the constant boring diet of antiques shows, home improvement shows, and cookery shows, then they could feed the wider UK audience with the highly entertaining Car Crash TV, although us Scots will regard any episodes featuring “rangers” as repeats – still highly entertaining, but repeats nonetheless.
A wedding you say…? It would be unfortunate if someone deployed wedding-related commentary about the Gerrard unveiling and then got annoyed when folk laughed about it…
https://theclumpany.wordpress.com/2018/05/05/here-comes-the-bride/
And you are absolutely correct about the soothing effect of the Gerrard appointment on The People. As this conversation overheard in a pub attests… https://theclumpany.wordpress.com/2018/05/05/a-conversation-about-steven-gerrard/
Well done Clumps, oh Aye you too Phil
HH
When’s the TOP coming down on him Phil. Wouldn’t surprise me if SG doesn’t end up in the shite seat 1st June.
An excellent piece Phil, very enjoyable, amusing and truthful. The OCD in me asks you to add one two-lettered word: “You would be wise to dismiss any claims made by Mr King tomorrow”
Phil,is it at all possible that King leaves and takes his TPO problems with him leaving the board open to new directors with a kitchen sink to throw at Gerrard?
Im aware of the consequences the share offer carries to King still being chairman and trying for a share issue but what if he leaves and new RRM’s come in?