As was I previously reported here 32 Red have renewed their relationship with the Engine Room Subsidiary.
Despite high-Level speculation, my information is that there is no increase in money to Sevco.
Puma had informed the five-year-old club to get their act together on this one.
I understand that the Sevco High Command had sought out other potential sponsors.
When they got no joy on that they brought in a marketing firm to assist them.
However, it would appear that the mighty Glasgow Sevco are rather toxic.
Sevco is getting at best a half of what Celtic get from Magners.
The Irish brand has a small logo on the back of the Celtic shirt.
When Magners moved from the front they continued to pay Celtic the same amount!
A serious hat tip to Heated Driveway Productions on that one.
The champions of Scotland also earn a sum from the Dafabet sponsorship that Sevco can only dream of.
Celtic’s main shirt sponsor was delighted with the exposure that the treble winning invincible delivered for them last season.
Don’t be surprised if the Parkhead club brings in a new sponsor for their training kit down the line.
However, that is some time away, but it is one to watch out for.
When it comes to commercial revenue deals the comparison between the biggest club in Scotland and Sevco is cruel.
In the end, the Holding Company Vehicle had to go back to 32 Red.
Actually, the betting company have been very decent in their dealings with the Sevco High Command on this one.
The Espanyol of Glasgow has just found out how small they really are in the eyes of the business world.
I had a couple of guys at my door the other day . They were selling red bricks or rather they were selling the space on red bricks where you can promote your company or yourself. It was pointed out to them that this scam had been tried before in a previous reincarnation . Yes they agreed , but this was to build another extension for the pitchfork and torch carriers.
They even had a name picked ” The Dante Suite ”
How nice and how appropriate.
I bought my brick, gave them the £10 and wrote down my message in Mandarin Chinese. Translated means. “GIRFUY”. Off they went happy as sandboys.Oh how we laughed.
Sponsoring Racists and thugs, any company linked to Sevco must also wear this tag. Racists and thugs. The sooner they fold the better. There is no place for these “people” in a modern day society.
Not bad at all a five year old club with a sponsorship deal that outstrips anyone else in the spfl other than celtic WELL DONE DAVE KING
It does help when the CEO of Magners’ parent company C&C plc is a die hard Celtic fan.
My substantive point remains.
The commercial revenue that Celtic is currently bringing in dwarfs anything Sevco is capable of.
SW1,
Just how many times over the years were RFC “helped” by individuals who were die hard Rangers fans?
Yes, I know that’s “whataboutery”, however, FFS ?
Every time Rangers/Sevco supporters open their mouths on this, or any other forum, they say so much more about themselves that the subjects they are commenting on.
An astonishing lack of self awareness.
He is also on the board of trustees of the Celtic Foundation.
However As Phil says, his main point still stands. Celtic’s “minor” shirt sponsor provides substantially more funds than Ranger’s main one.
That’s not even mentioning Defabet or the estimate £30m from NB over five years, a follow on from a similar figure supplied by Nike over the last five years.
It’s things like this that prove Celtic’s World appeal and Rangers being limited to the West off Scotland, Non Iron and a couple of enclaves elsewhere in the civilised World.
I still find it surprising that any sponsor would want to be associated with the Ibrox brand. Are they ignorant of what goes on there or do they support it. Has anyone asked them?
In addition, all the speculation about them going bust again….they must be getting money from somewhere to pay for the new signings. Even if they had a good run in the Europa cup, the money to be made is minimal and certainly won’t cover the transfer expenditure. Is the thought of a second liquidation just wishful thinking on our part?
Aiden,
Have a look back through the archive.
Phil has covered the Sevconomics at play in the blue room in many of his articles and readers have dealt with the issue in their comments too.
At the risk of repeating myself (sic) there is cash available at the moment due to around 38,000 season ticket renewals (allegedly) and they are without doubt gambling on getting a long run in the Europa league and also crossing their fingers and toes that they will get players out the door for decent money and free up wages.
As Phil has stated, these transfer activities are increasing the wage bill. Clearing out the deadwood is essential, however, not guaranteed.
In short they are making it up as they go along, but then, they’ve been doing that since 2012.
An old conundrum comes to mind. What gets bigger the more that you take away from it??
That question puzzled me as a child. The answer, of course, is a hole.
I have read all of Phil’s blogs but the present situation can’t even be called a gamble(as in Whyte’s efforts). Either the money is there or they will go broke. Europa league won’t fund their purchases nor will season ticket money. Either reports of their lack of funds is inaccurate or my dream is going to come true.
I live in hope that the GASL is going all in with a pair of deuces, it seems he is, as he said he would, spending all the ST money on transfers, foregoing repairs required on the stands etc, so either he is deliberately running them into a brick wall, getting money from elsewhere that he doesn’t want anyone to know about or has Regan and Doncaster over a blackmail barrel that he knows no matter what happens they will squeeze any football entity out of Mordor into Scottish football no matter what.
I’m afraid you can’t be liquidated twice, if your liquidated once, your dead.
I never mentioned R*****s, in fact never mentioned Sevco, but that’s what I’m talking about.
Gambling away you future is bad Phil
Oh wait me bad
Happy death of rangers* day
Excellent once again 3 *R* D
Pity they couldn’t have got a duel deal with NEC…. then they could’ve had RED-NEC on their shirts. That would suit them just fine. After all, they are the World’s Most Embarrassing Club!