As regular readers will know, Sevco recently launched their commemorative liquidation denial video.
It made the news because of the inclusion of the Famine Song tune.
You can read about that here.
Today I caught up with a well-placed Ibrox source who gave me some valuable background on this recent shitshow.
He said that several folks had tried to talk their in-house PR guru out of his musical choice.
However, DUPman would brook no opposition on this one.
I think it is fair to say that the Serious Professional was distraught at a level of intransigence worthy of William Ulsterman.
The fundamental truth is that the choice of THAT tune was intended as a dog whistle to the Ibrox klanbase.
Job done.
It certainly hit the sweet spot with those who think that An Gorta Mór is something to be sneered at.
There is no point in trying to analyse anything at Sevco without coming back to finance.
At the moment, the Genocide Choir at Ibrox is the only group that still unconditionally puts its money into the current entity.
As long as they can hear that racist message emanating from the Blue Room, they will remain happily unquestioning about the long-term finances of the nine-year-old club.
The chaps in the Blue Room have high hopes for their in house PR superhero.
As with everything at Sevco, it is necessary to follow follow the money.
Could there be a family loan in the offing?
Well, I couldn’t possibly comment.
The spin about the vast equity in the current squad is unrelenting.
It is aimed at the demographic who heartily approved of the Famine Song soundtrack to the recent video.
Young Master Hagi seems to be the leading actor at the moment in this school play.
As with Alfredo in past transfer windows, the spin in the succulent media is that several clubs are itching to shell out a huge transfer fee for the services of a Sevco player.
Remember this one?
You know how that ended up as the ample Colombian is still a Sevco player.
If the Romanian international does go, then a Bundesliga club is the likely destination.
Keep an eye on how the radar press reports it.
If it is an undisclosed fee, then that probably means between €5.5m-€6m.
Ideally, for Sevco, most of that will need to be upfront.
My guy told me that dignified fingers are being crossed in the Blue Room that the imminent managerial changes at Newcastle United will set off a domino effect in the EPL.
That could create an opening for Mr Gerrard and his somewhat homesick backroom team.
The substantial compensation for his departure would be gratefully received and faithfully applied in the Northeast corner of the Blue Room.
As football teams go, they’re undoubtedly poor and penniless at the moment.
If there were a functioning Fourth Estate on Planet Fitba, then that would be THE story at Ibrox.
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Does anyone have a clue in the scottish press about what is being written and published by nameless writers on their websites. This little beauty can be found without a paywall restriction funnily enough over at the Glasgow times, it puts us stupid and mistaken Irish right on what is actually meant by this little misunderstanding.. https://www.glasgowtimes.co.uk/sport/19655965.wrong-claim-rangers-dog-whistling-famine-song-kit-advert—old-firm-facts/?action=success#comments-feedback-anchor
The bag of a fag packet accounts will only ring alarm bells for those sensible enough to see the issues. The majority of the klanbase will see the Directors doing a great job at plowing their cash into the sevco blackhole regardless of what the numbers show. This is no long term plan unless they have a silent billionaire skulking around in the shadows using the club as a plaything.
Last year’s Ibrox financials came out in November so we are only a few weeks away from the current annual results.
With no significant income from transfers in the last 2 years its almost a given that the annual loss will be well north of Celtic’s latest reported loss. This must be burning a hole in the pockets of ‘investors’ as they continue to cough up in the knowledge that they will never see their monies again.
With the transfer window shut till January the Ibrox club are already racking up substantial monthly losses in the current financial year.
As there is no window re managerial movements the smart move would be to pack Gerrard off to Newcastle whose new owners can well afford the millions to buy out his Ibrox contract. It could be a double delight if Stevie G wants to take any of his current squad with him and further boost the Ibrox balance sheet.
Turning the Geordie ship around, propped up with Saudi millions, would be the ideal testing ground for Gerrard if he is ever to return home to Liverpool in a management role.
I see the SFA have released £3.6 million of “vital funds” to member clubs. Nice timing.
Why would Newcastle want Gerrard even in an interim period until they get a top class manager? Ok he has a good number 2 but seriously,his success in Scotland is built largely on a collusion between the pillars of the game,I mean,come on,are they going to start using the SPFL fixture computer and Lanarkshire referees in the EPL? Gerrard and Co will be eaten alive outside Scotland.
Could you imagine the outcry in the media if celtic appointed a sinn fein Councillor from Derry as the media guy , especially when he has no experience
They are Teflon. No amount of bad press seems to stick for very long. It’s as if any publicity, good or bad, gives them the attention they crave. HH
Desperate times call for desperate measures.
Yes, you would think that there would have been a few dissenting voices at Ibrox about that advert tune – and the expected public disbelief and ridicule of the “Everyone Anyone” PR campaign.
But, the club obviously decided that advertising its blatant hypocrisy would be the better financial choice!
Might have been a useful PR distraction if the RIFC 2021 Accounts had been made public at the same time as this advert…?
It all comes down to facts and figures at the end of the day.
All the flag waving bluster will mean absolutely nothing when reality sets on the Annual Accounts.
More Equity Confetti combined with a festive period of free advertising space in the Sports Media pages as they attempt to offload players for SKY high figures that are so detached from reality a staunch Reverend I.M Jolly would split his sides at them.
Harry Enfield for once got that bang on!
The Sevco mob never fail to surprise obviously they will play to the audience feeding the guilable bigots the diet they want.
So finally this proves that the media based sevco apologists are wrong it is not a minorty of racist it is endemic from the top ..rotten from the head down.