This is how it feels to be Sevco.

For anyone on Planet Fitba who was paying attention 2012 was a momentous year.

Firstly there was the death of Rangers.

Then Charles of Normandy created Sevco Scotland Limited from the body parts of the dead club.

That set the scene for where we are now.

Now all of this should have been laid out by the Fitba Fourth estate.

However, because of their succulent lamb addiction, they found it easier to peddle the survival lie.

Consequently, because they think that they’re still watching Rangers (1872) this fabrication has led The People to experience half a decade of anguish and humiliation.

So, not all bad then…

If the home crowd at Ibrox would face up to the fact that they are watching a five-year-old football club with serious inbuilt problems then they might finally smell reality.

At the moment, it would appear that poor Pedro is on managerial death row.

Moreover, it would appear that the stenographers have received high-level clearance to go after him.

Probably the only thing keeping Pedro in situ is a lack of cash to pay him off.

So that would mean that, apart from unfortunate caretakers, three managers have been in the managerial hot seat since the creation of the club.

Super Salary, the Admirable Warburton and Pedro have all hit the wall of fan expectation.

Of course, the last two were appointees of the current Sevco regime.

The success of the Off Licence Putsch convinced The People that the glory days of old Rangers would return.

One year into their reign of error and Ronny Delia contrived to give them a beguiling glimmer of hope at Hampden.

The official Sevco party rather overdid the dignity on the day and an enraged Dermot Desmond hired Brendan Rodgers.

You know the rest.

On Sunday Sevco failed to win the long ball Olympics against Motherwell side that has been put together at very little cost.

As Chris Sutton cruelly observed after the match, it wouldn’t really be appropriate to be playing Tina Turner’s “simply the best” on the Sevco team bus after their defeat to Motherwell.

The year-end accounts, no matter who they are dressed up, will show a loss-making business without a credit line from a bank.

The number crunching folk that I have spoken to have stated to me that they would be amazed if the RIFC accounts do not contain a going concern warning.

Since March 2015 the survival of the Holding Company Vehicle has been down to the willingness of several directors to keep the lights on.

This season the Sevco High Command bet the farm on the revenue from the group stages of the Europa League.

Sadly there was little Progrès on that front.

They had built Pedro’s squad while having the Admirable Warburton’s chaps still on the payroll.

Consequently, that created the problem of a bloated squad that was simply unsustainable,

Now, Players have been offloaded, but little was brought in by way of transfer fees.

Barrie McKay, in particular, was sold at a distressed rate, much to the delight of his old boss Mark Warburton.

So what now for Sevco?

Well, the chaps in the Blue Room can either pay off Pedro and his staff or they can stick with him for a while longer.

A new guy would have the same squad and the same structural issues to contend with.

The Ibrox clientele wishes it were otherwise, but it isn’t and the pain of pretending it isn’t Sevco must be excruciating.

It is the culturally based sense of entitlement among The People that has skewered them since 2012.

For five years they’ve locked in denial that their club died.

It perished as they stood rubbernecking.

Their lack of awareness wasn’t helped by being fed award-winning shite about billionaires.

It largely comes down to the fact that The People simply cannot accept that they’re watching Sevco.

Meanwhile, across the city Celtic casts a long shadow.

There is no sign that the Rodgers Project is anything other than a mighty work in the early stages of development.

Off the field, Celtic are building up the club’s commercial strength.

There is something in the match day catering that they could improve up though.

If someone would come up with ice cream and jelly in schadenfreude flavour then I reckon they would make a fortune at Parkhead!


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25 thoughts on “This is how it feels to be Sevco.”

  1. Absolutely brilliant summation Phil , and as per , factual. The truth should set you free , but in their case its just another nail in the fantasy.
    I see Mr Ashley has released a sevco teddy bear ,complete with frontal lobotomy scar ( you need to see it ) but the best bit ,and this just has to be a noise up , its called “Timmy Bear” …honestly .
    Should be a best seller , its sevco cuddly. small donation Phil, currently lost my income stream. be lucky

    Reply
  2. Absolutely brilliant blog Phil. Just got to read today. What a hoot and surgically informative. These Sevco dudes must suffer from Numptyitis which only affects those of their species, who are very unlike us in every way.
    “ culturally based sense of entitlement “ deluded fools. “ Reality.” That’s where they don’t exist.
    Is Pedro on the Green Mile?
    Excellent, satirical read. Many thanks.

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  3. Phil at the risk of looking extremely paranoid do you think the SFA intentionally mismanaged ticket sales for our semi against Hibernian in order to protect sevconian parity with them.

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      • Yes it is always right to give someone the benefit of the doubt.However,the facts are there for all to see,and let’s face it they have priors,lots n lots of them.
        Only last week Mr Brendan Rodgers made the mistake of thinking that common sense(or decency) would prevail when it came to the allocation of semi final fixture days.It didn’t,and Mr Rodgers has learnt a valuable lesson never to assume anything as far as the sfa go.I honestly thought he would have known to expect the dreadful treatment at the hands of these incompetents.

        We live and learn every day.☮️ Hopefully.

        Reply
  4. Not being a “sweet” chap, I would much prefer a Succulent Lamb pie on the menu at Celtic Park. This would have a nice dig at Planet Fitba etc and be rather tasty.

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  5. “If someone would come up with ice cream and jelly in schadenfreude flavour then I reckon they would make a fortune at Parkhead!”

    On reading that my wife thought I was in the last throws of the land of the living such was my state of choking!

    You should patent that one.

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    • Whereas 45,000 pails of cold sick being imbibed live on the telly neath the Bigot Dome is gastronomy of a very select milieu…. no Tour d’Argent for Billy.
      Sad really.

      Reply
  6. You reminded me of something with the mentioning of the Admirable Warburton. Does he still have legal proceedings going on against them for recovery of contract monies due when he was fired….oops, resigned? If so, when is that case due to come up?

    Thanks as always for enlightening us as to things down Newco way.

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    • It is more than likely that this is dead. Warburton can sue for loss. As he moved to a new role fairly quickly his loss potential is minimised. If his salary over the period of the Nottingham Forest contract is greater than Sevco then he has no loss (unless the contract has a severance clause). He can try to sue for reputational damage but that could be costly and most likely unsuccessful.
      Don’t think there is much mileage in this one.

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  7. Going concern or growing concern?

    Go easy on El Ped though, I rather like having him around and hope he remains at ibrox for all time. Or admin, whichever comes first.

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    • On Pedro’s 6 month notice period – if there’s no money then they can’t pay him off & can’t appoint someone else until he’s off the payroll. A further 6 months of no progress.

      That’s why they’ll need to stick with him … unless he can be persuaded to go without compensation.

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  8. What amazing value ad all for the cost of £1…And some say Britain is finished, well where else could you get a gift that keeps on giving at such magnitude, you would be hard pushed to find such a gift even in China..

    I hope to see this mob implode soon as they are diverting the attention from clubs who deserve it..

    I note how the scottish daily papers all but blanked Celtic to mediocre news space for winning the FIFA fans award, the good old BBC told you of everyone else who won anything including female football coach of the year and managed to miss Celtic out the four times they aired it, shame they missed the only recipient in the UK.

    On a tangent but what ever happened to the stadium safety issues they seem to have vanished, as did the pursuit of GCC..

    Reply
    • Here,here Caine,
      Your right in your assertion that they don’t deserve the attention,couldn’t agree more.Any press they get is severally slanted in their favour,courtesy of We all know who.
      Good read Phil,thanks.
      Tomorrow evening the Hoops Faithful and the Green Brigade will be in food-bank mode,even if they did furnish patrons with the schadenfreud flavour ice-cream,I’m sure most,hopefully,would forego their jelly and ice-cream treat and make a donation to a very worthy cause.The very fact this is still necessary in a modern day Scotland is a damning,and it’s down to CFC? fans to come to the aid of fellow supporters and a multitude of others,where are the politicians on this one?Sadly they pick and choose what issues they are seen to be involved in.Shocking.
      HH???☮️??

      Reply
    • Caine,may I suggest that you stop paying the license fee,by way of protesting/demonstrating that you have lost any faith in the beeb to report fairly and without bias for EVERY club.

      After many emails and writing,I was told that a proper letter would gain the right sort of attention,it didn’t;they replied to some emails but not the letter,I just said NO more and haven’t paid them a penny since.I can assure you they will never get anything from me ever again.The license fee is one of many cons that the British Government run,vote with your cash,NO more bias.

      Anyone paying the license fee is merely,maybe unwittingly so,just perpetuating the myth that it’s necessary and letting them dictate what’s what.Do you believe it’s value for money? Or do you believe that their reporting,or in this case non-reporting,is done in error or by accident? IF the answer is No to any of those basic questions,Why then pay it?

      Reply
  9. Pedro ought to be very careful that his colourful language (excluding green) and metaphors are not interpretted as mass resignation in the coming weeks.

    But, if the bullfighter and his backroom boys move on, Walter, Eck, Ally, Graeme or any of the usual EBT suspects will need to budget for an interpreter or two.

    Reply

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